Canva is home to thousands of templates – some available directly within the platform and some available from third-party sources (like ours!)
Once you’ve found a template that will work for your needs, it’s always a good idea to customize it to fit your organization’s brand. This will help to build and strengthen your organization’s brand, which in turn will increase the recognition and trust of your organization.
If you’re brand new to Canva, you might want to check out our Canva Overview post first to become familiar with the Canva interface and tools.
There are some easy steps you can take to customize your template with your organization’s brand. Here are four steps we recommend taking every time you use a Canva template.
1. Review the colors.
The quickest and easiest way to customize your template is with color. Switching over the template colors to your brand colors instantly makes it look like it belongs with the rest of your content.
To change the color of any element on your design, simply click that element to select it. Then, click the color square in the top menu to select a new color for that element.
2. Review the fonts.
Next, have a look at the fonts used in the template. Do they match the look and feel of your organization’s brand? Does your organization’s brand have defined fonts? If so, swap out the template fonts with your brand fonts. If not, ensure the fonts used are both readable and fit within the overall style of your organization’s brand.
To change the font of any text block, first, select the text by clicking on it. This will open the text toolbar above your design. Next, click the down arrow beside the font name to open the font dialog box. There you can browse for a new font, or search for a specific font. You can also change the font size, color, and style while it’s selected.
3. Review the graphic elements.
After switching up the colors and fonts, your template should already be looking a lot more on-brand. But before you post it, have a look at the graphic elements included on the template. Do they fit the look and feel of your organization’s brand? If not, do a quick search to see if there’s something else that might be a better fit.
To delete any elements that don’t fit your organization’s brand, click on an element then click delete on your keyboard or click the trash can icon.
Next, replace those elements by clicking ‘Elements’ in the left menu. Enter a keyword to search and browse for a new graphic element that would fit your organization’s brand. Once you find one, click on it to place it on your design. Next use the corner handles to resize the element if needed, then click and drag it into place on your design.
4. Review the tone.
The final step in customizing your template is to review the overall tone of the design. Does it match your organization’s tone, voice, and style? If not, make any necessary adjustments to ensure that it is on brand.
Now you have a template that is unique and customized to your organization’s brand that you can continue to use again and again!